PPC Specialist (Pay Per Click)

·        Execute paid search, display, retargeting, mobile app and affiliate campaigns

·        Lead the user acquisition campaigns

·        Work within assigned budgets and maintain the targeted ROI as per monthly plans

·        Run the day-to-day optimization across the different paid channels

·        Implement testing strategies and A/B tastings for advertising efficiency

·        Create and maintain reports on the various paid campaigns and channels

·       eCommerce digital experience or experience managing eCommerce clients is a must

·       Experience on managing and optimizing user acquisition and retention and mobile app campaigns

·       Demonstrated experience executing and managing Search, Display, Social and Video campaigns

·       Experience running retargeting campaigns

·       Experience using the different ad serving platforms; Adwords, Adroll, Criteo, etc.

·       Experience using DoubleClick is good addition but not a must

·       Experience working on big budgets and large scale campaigns.

·       Ability to manage budget and maintain the targeted ROIs

·       Good understanding of using Google analytics and Firebase

·       Agency side experience is preferred but not a must